Shopify: ‘Connect to Consumer’ Is the Future of E-Commerce

Shopify: 'Connect to Consumer' Is the Future of E-Commerce

Shopify President Harley Finkelstein joins Emily Chang, as the company launches their new semi-annual showcase Shopify Editions, to discuss the new era Shopify has dubbed “connect to consumer” (C2C) that they say will disrupt D2C. Plus, his thoughts on the macro environment and potential recession ahead.

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